From WILL - Focus -

Encore: Sriracha, the Movie!

Have you tried Sriracha hot sauce?

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(Duration: 51:29)

Bottles of Sriracha

David Tran, the owner of Huy Fong Foods, started making his sriracha-style hot sauce after his family immigrated to California from Thailand. Thirty years after he made the first batch, he’s nearly tripled the size of his operation and sold a reported 20 million bottles in 2012. Who is Tran, and where did the recipe for the wildly popular hot sauce come from?

This hour on Focus, we'll listen back to host Jim Meadows' talk with Griffin Hammond, a Bloomington-based documentary maker, about his newest film “Sriracha.”  We’ll hear about the origins of the hot sauce and about the lack of a a marketing team for advertising the sauce. Despite that, Sriracha still has a large enough fan base to have inspired several cookbooks, tattoos of the rooster logo on the bottle, a Lay’s Potato Chip flavor and even themed air fresheners. We will hear from Randy Clemens, author of “The Sriracha Cookbook: 50 Rooster Sauce Recipes” and “The Veggie-Lover’s Sriracha Cookbook."

Categories: Food